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Solebox Air Jordan 3 Black Cement Truck

Solebox Air Jordan 3 Black Cement Truck

The Air Jordan 3 ‘Black Cement’ is ready for an epic release. Launching on November 23, this iconic sneaker has captivated fans around the world. With its bold design and rich history, the anticipation is undeniable. To add to the excitement, Solebox in Berlin has delivered a striking marketing campaign.

To celebrate the drop, Solebox unveiled a cement truck completely covered in the sneaker’s elephant print. The truck features black, gray and fire red accents and shows off the Jumpman logo. This creative exhibition combines construction aesthetics with sneaker culture. To complement the visual spectacle, Solebox released a short film. The video compares the durability of raw construction materials to the timeless Air Jordan 3 design.

The elephant print, a signature element of the Air Jordan 3, symbolizes strength and legacy in sneaker culture. Solebox’s campaign follows previous tributes to this design. Notably, a Jordan 3-inspired NASCAR car was created in 2022 for Michael Jordan’s 23XI Racing team. These efforts highlight the print’s lasting impact on fans and employees alike.

The Air Jordan 3 “Black Cement” will be available through SNKRS, Solebox and select retailers. Adult pairs retail for $220, with GS sizes costing $150, PS $90 and TD $75. This ensures accessibility for sneaker enthusiasts of all ages.

With its legendary heritage and Solebox’s creative campaign, this release is destined to be a highlight of 2024. Whether you’re a lifelong fan or a newcomer, the Air Jordan 3 “Black Cement” promises to leave a lasting impression.

Stay up to date on all upcoming Air Jordan releases via our Air Jordan Release Dates page. Be sure to follow us further Tweet and Instagram.

Air Jordan 3 “Black Cement”
Color: Black/Fire Red-Cement Gray-Sail
Style code: DN3707-010
Release date: November 23, 2024
Price: $220